Improving the lives of Vietnamese children
Our Purposed’Annam Foundation supports organizations and projects working to improve the lives of children in Vietnam. Our focus is on helping children access care, education, and opportunities for a better future.
A Note from d’Annamd’Annam is a fragrance house from Vietnam. We create fragrances that celebrate Asian cultures.
Vietnam is our home. It is where d’Annam was founded, where our team lives and works, and where the spirit of our brand began.
The success of d’Annam has given us the privilege of giving back. Although Vietnam has made remarkable economic progress, many families still face hardship, and many children continue to grow up without the care, education, or opportunities they deserve.
The d’Annam Foundation is our shared effort to contribute in a meaningful way. We approach this responsibility with humility, knowing that giving back effectively is not always simple. We are still learning how to create the most impact and will continue to listen and refine our approach over time.
Why We ShareWe believe giving should be sincere and should never be centered on recognition. We share our work because generosity can encourage generosity. By introducing the organizations and projects we support, we hope to bring greater attention to valuable work and inspire more people and businesses to contribute in their own way.
Organizations we work with
SOS Children’s Villages Vietnam
SOS Children’s Villages Vietnam provides care, education, and long-term support for children who have lost, or are at risk of losing, parental care.
Its work helps children grow up in a more stable and nurturing environment, with the support they need to build an independent future.
Quỹ Trò Nghèo Vùng Cao (Fund for Disadvantaged Highland Children)
Quỹ Trò Nghèo Vùng Cao supports disadvantaged children and students, particularly those living in Vietnam’s highland and remote communities.
Its work helps provide access to education, nutrition, essential supplies, and other forms of practical support.
Khát Vọng Foundation (Hope Foundation)
Khát Vọng Foundation supports orphans and children living in especially difficult circumstances.
Through educational and personal support, the foundation helps children continue their studies, develop their abilities, and pursue opportunities that may otherwise be beyond their reach.
Bệnh Viện Nhi Đồng 2 (Children's Hospital 2)
Children's Hospital 2 in Ho Chi Minh City is one of Vietnam's three top-tier pediatric referral hospitals, treating children from across the southern provinces since 1978.
Its Social Work Department covers hospital fees for families who can't afford treatment, and provides meals and support to patients and their parents throughout long stays.
Frequently Asked Questions
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Every mission needs a clear focus. Our resources are limited, and concentrating them allows us to contribute more thoughtfully and consistently. Vietnam is our home, and supporting children here is where we feel the strongest connection and responsibility.
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We consider the purpose of the work, the people involved, how the support will be used, and the potential benefit for the children and communities receiving it.
We are still learning, and our selection process will continue to evolve as we gain more experience.
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No. Rather than contributing to us, we hope our work inspires you to support your own community or a cause that is meaningful to you.
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No. All donations are made personally and out of pocket by the founders. Neither the companies nor the founders receive any tax benefits from these contributions.
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Each year we publish an annual letter detailing our contributions and what it accomplished. You can read it on our blog.
Success
He achieved success who has lived well, laughed often, and loved much;
Who has enjoyed the trust of pure women, the respect of intelligent men and the love of little children;
Who has filled his niche and accomplished his task;
Who has never lacked appreciation of Earth's beauty or failed to express it;
Who has left the world better than he found it,
Whether an improved poppy, a perfect poem, or a rescued soul;
Who has never lacked appreciation of Earth's beauty or failed to express it;
Who has always looked for the best in others and given them the best he had;
Whose life was an inspiration;
Whose memory a benediction.
— Bessie Anderson Stanley